Celebrating 10 Years of FLO Living

last updated on
July 31, 2023
by
Alisa Vitti

Our 10 Year Anniversary is here! We’re celebrating 10 incredible years of FLO Living. That means 10 years of women’s healthcare, hormone-supportive offerings, menstrual education, and so much more. This has been our journey, just as much as it has been yours.

FLO Living provides hormonal health care to women globally from your first period to your last. We offer condition specific supplements, digital therapeutic courses, a Cycle Syncing® app, and 1-on-1 tele health coaching. 

Founder Alisa Vitti first envisioned FLO Living after struggling for years on her own with severe hormonal imbalance. Diagnosed with PCOS in her teens and 20s, Alisa was shocked at how little support was available to her as a patient and after researching a new path forward for her own hormonal health made it her mission to build a platform so that no other woman would have to go it alone on their hormonal journey.

Because of her experience, she envisioned a new kind of hormone care experience that she wished was there for her when she was struggling. And she committed to creating it. Our company’s DNA is forged from this shared experience of hormonal symptoms, frustration at the lack of solutions, and a passion to build a different future.

In addition to innovating on natural hormone treatments, and building this company, Alisa has also used her platform to help improve our understanding of bodies and shift the cultural narrative about our hormones. She has written 2 bestselling books - WomanCode and In the Flo, became the first person to discuss menstrual blood on national television, and was the first female biohacker to take the mainstage at SXSW.

As a thought leader and innovator, after uncovering the infradian rhythm, Alisa also coined the term Cycle Syncing®, and is the original creator of the Cycle Syncing® Method, which has now become a viral, international movement. 

The driving force behind all of these efforts is our mission to help women deal with their symptoms.  We’re most proud that our company has not only impacted the hormonal health of a million women, but also has helped to shift the cultural narrative to one of positivity, hormonal awareness and each woman’s daily role in their care.

Here’s a tour of what we’ve accomplished over the past decade.

The History of FLO Living and Cycle Syncing®:

2012 - FLO Living launched

2013 - Publication of WomanCode, went on Dr Oz show first person to do menstrual blood on natural television, Cycle Syncing® first mentioned in Alisa’s book, WomanCode

2017 - MyFLO 1.0 Cycle Syncing® app launched

2018 - Balance Supplements launched

2018 - Cycle Syncing® Membership - FLO28 launched, Alisa presented The Cycle Syncing® Method at SXSW

2019 - Cycle Syncing® supplements launched, NYT feature article

2020 - Publication of In the FLO - first and only book dedicated to The Cycle Syncing® Method, Alisa guested on over 100 podcasts

2021 - Cycle Syncing® the most important wellness trend for women by Vogue

2022 - Condition Specific Supplements launched, 250 million+ views #cyclesyncing

2023 - New Brand launch; MyFLO 3.0 release, the official Cycle Syncing® period tracking and improvement app

What’s next for FLO Living

80% of women will have a hormone issue at some point in her life. 3B women are currently suffering. Not enough funding or research is being done to understand and innovate around women’s hormones. We want to put an end to unnecessary suffering by bringing women everywhere the best natural hormonal healthcare platform - period. 

Start Your Hormonal Journey

We want to invite you to start your own Hormone Journey on our new hormonal healthcare platform.  Here’s what that journey looks like for you:

1 - Start with an assessment of symptoms here to understand the root cause of your issue

2 - Follow your customized care plan made up of our supplements and hormonal balancing food programs to resolve your symptoms.

3 - Begin your daily practice of Cycle Syncing® with the MyFLO® app.

4 - Enjoy your new reality of feeling great every day of the month!

Why the future of hormone care is functional

Whether you have bothersome PMS, a diagnosed menstrual issue like PCOS or fibroids, if you’re wanting to prep yourself for a successful conception or are undergoing IVF treatments, and when you eventually start perimenopause - we know for certain based on 20 years of research and experience that the BEST way to navigate all of these issues and goals is to use the FLO Living combination therapy of food and supplements to improve endocrine and hormone function. Medications like birth control are not curing any woman of her hormonal issues. The better way to resolve these complex issues is by supporting the systems of your body that are designed to regulate hormones, as opposed to managing symptoms. The FLO protocol of diet and supplement intervention addresses the massively interconnected complexity of the endocrine system in the most simple and effective way. 

We want to share some of the incredible transformations from members of our FLO Living Community, who have changed their lives through the FLO protocol and Cycle Syncing®. This kind of hormonal health is possible for you too!

Witnessing your journeys of hormonal recovery is what inspires us to continue doing this important work. We’ve come a long way over the last 10 years and we have even bigger things to take us into the next 10.

Thank you for joining us on this journey and we can’t wait to support you for years to come! 


Integrative Nutritionist, Author, & Founder of FLO Living

Alisa Vitti

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Alisha A   /  46 years old

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